Ipsos is a website that allows anyone with an internet connection to get paid to take surveys and review products for various companies. Ipsos was created in 1975 and has more than 100,000 members all over the world who help to influence products and how they are marketed to consumers. In order to become an Ipsos Access Panel member, you simply fill out the registration form with information about you and the people or pets that live in your home.
Membership on Ipsos is completely free. In return for taking part in Ipsos review panels, members are awarded points that can be redeemed for prizes and entered into various sweepstakes giveaways. Ipsos does not guarantee that you will earn a specific amount of money from participating in their access panels, but an active member can usually earn at least ten dollars or more per month in the form of vouchers and gift certificates for High Street and Amazon.com
The average member will be invited to participate in between one and four surveys per month. The frequency at which you receive invitations will depend on the information you submitted when you registered. Surveys are tailored to only include people who fit the demographic that the individual companies are looking for. When you fit the demographic for a survey, Ipsos will send you an email with a link to the survey.
Being part of an Ipsos review panel can be very rewarding and you may even be able to test products before they are officially released on the market. However, there are some drawbacks to being part of a site like Ipsos. Sometimes the surveys you are offered are very long and tedious. Other times, you may be invited to a survey only to be subjected to preliminary questions that ultimately determine that you aren’t a good fit for the survey after all. The surveys that you are offered will vary in the amount of points that you are rewarded, so it can take months before you earn the 1400 points necessary to redeem a voucher or gift certificate.
Ipsos Access Panels is a legitimate way to earn some extra money on the side. It is important to remain realistic in your expectations of Ipsos review panels and similar survey sites. You will not earn enough money to get rich by taking online surveys, but the rewards do add up over time.
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